Brand Spotlight: Hitteur
As we desperately hold on to the final days of summer the shorter evenings are an unwelcome reminder that the winter months are fast approaching. For cyclists this means whipping out the waterproofs and paying special attention to being seen on the roads.
One brand building visibility into their designs by including reflective elements is Dalston based Hitteur. Some of their range was screen printed here at 3rd Rail using a reflective ink made up of a Lycra binder mixed with glass beads. Though the printing process itself is the same for this ink as it is for others we do use a coarser screen to allow the slightly thicker ink to pass through the mesh more easily. (more…)